In the 6th edition of our bi-annual program, we team up with our clients to support nonprofit organizations that promote a more diverse and inclusive tech industry. At BairesDev®, we know the importance of a diverse and inclusive tech industry and are committed to providing equal opportunities for talented people…

Static website generators are all the rage, but are they the right platform for your business? Your business depends on its website. After all, that online domain is where customers purchase products from you, to learn about your company, interact with your employees, and get an overall positive impression about…

If you’re serious about growing your company, it all starts with the code. — You might not know this, but software development best practices include proper documentation. For those that aren’t software engineers, the idea behind documentation is to add text or even ASCII illustrations, within the actual code (or the code repository) to help explain how the software operates, why a developer took…

There is a right and wrong way to go about using website tracking. — There are a few ideas in technology that are as divisive as website tracking. For the majority of consumers, website tracking is an invasion of their privacy. After all, who wants a company to know all of their browsing history? …

People are now pushing for human, meaningful interactions and won’t settle for anything else. — For years and years now, companies have been running behind cutting-edge technologies and sophisticated platforms to boost our customer experience. They have developed cloud-based tools, embedded AI in their big data efforts, implemented chatbots, and even installed IoT devices across their locations to better meet their customers’ demands. …

Java continues to be one of the most important and widely used programming languages in the world. GitHub just ranked Java as the second-most popular programming language among developers. This popularity is well-deserved. The language is not only the number one Android development language, but it’s also the best choice…

Hopefully, this will help you and your company decide which type of app will best suit your needs. — Once upon a time, everyone knew what an app was. Applications were installed on computer desktops, were used on computer desktops, and stored data on computer desktops. But then things began to evolve. The state of applications went from the traditional model to the client/server model, where applications were installed…

The simple nature of Email Marketing makes it highly adaptable and easily integrable to larger marketing campaigns. — 2020 brought some dramatic changes to pretty much everything we do, so it’s no surprise that email marketing also shifted its ways. …

Big data will become so sophisticated that anyone ignoring it will be left behind. — One of the biggest business-related challenges brought by the COVID-19 pandemic is how fluctuating customer behavior has become. As the crisis lingers on, people generate new demands, shift their existing ones, and behave differently in their relationships with brands. …